One of the most important marketing tools that a seller has at his or her disposal is a property inspection. These can make or break a buyer’s decision, and are a vital part of the sales process. It can seem like a daunting task to basically invite strangers to come take a wander through your home. To get a better idea of the space and finer details of a property, buyers may open up cupboards, drawers, and other intimate areas of your daily life. This can be intimidating to sellers, to say the least.
It’s important to remember that there are two types of property inspections. You can arrange to have open inspections or offer private tours of your property when selling your home. Both of these offer numerous benefits but may have different consequences depending on how the inspection process is managed.
Advantages of Open Inspections
Open inspections used to be considered a mandatory part of selling any property, but are now not quite as common as they used to be. In an open inspection, a specific time and date is set for potentially buyers to drop by and walk through the property for a viewing. This event is publicly advertised, so that interested buyers and their real estate agents can plan ahead for it and arrive with questions. One of the major advantages to an open inspection is that it opens up your property to the widest possible range of buyers. This may include several types of buyers:
- Those who live in the same neighbourhood and are interested in buying
- Individuals who may be thinking about buying in the future but are not interested in the commitment of a private inspection
- Buyers who are not yet sure what they’re looking for but are willing to view a variety of properties to find out
The latter two types of buyers may not take the initiative to arrange a private inspection at this point in their property search, so you can only reach out to them with an open inspection. To try and maximise the volume of attendees at an open inspection, they are usually held on weekends.
In terms of practicality, open inspections offer the ability to show a large number of prospective buyers through the home at the same time, rather than arranging separate tour dates.
Check our Open For Inspection list and, if you are interested in buying or selling take the time to visit and see our professional approach to selling.